Week 1
Surface
We agree the questions your buyers actually type, then run them across all six engines.
Turning AI Search from a blind spot into a revenue channel.
Six engines, measured separately every month; so you can see exactly what we moved and what your market moved on its own.
Trusted by
From AI Search guesswork to growth you can actually measure.
Most marketing teams are stretched across enough channels as it is; AI Search landed on top of that, with no dashboard, no benchmark and nobody able to explain it.
Any of these sound familiar? You’re not alone.
You’re losing deals you’ll never hear about.
Someone asks ChatGPT for a supplier. It gives them three names. They call one. You were never in the running.
The effect
There’s no click to lose, so nothing lands in your reporting. It just looks like a quiet month.
Every AI tells your buyer something different.
Ask ChatGPT, Claude, Perplexity, Gemini, Google and Copilot the same question today and you’ll get six different lists.
The effect
So one “AI visibility score” is an average of six answers. It might tell you there’s a problem. It won’t tell you where.
Your website isn’t what decides this.
These answers get built from other people’s pages. Directories, trade press, review sites, forums. Yours is a small part of it.
The effect
You could publish twenty pages this month and the answer wouldn’t move. Getting mentioned elsewhere is what moves it.
Nobody’s told you why you’re missing.
There are three reasons an AI leaves you out. It doesn’t know who you are, it can’t find you anywhere it trusts, or it just prefers a competitor.
The effect
Each one needs completely different work. Anyone quoting you a monthly fee before they’ve found out which is guessing.
85%
of what AI answers cite is media you don’t own.
Most businesses are busy optimising the other 15%. That gap is the opportunity, and it is where almost all of the work sits.
Delivering it in four stages, in the same order, every time.
Every engagement runs the same four stages, in the same order. We call it SCAN.
Week 2
Cause
We find out which of the three is holding you back. Each one needs a different fix.
Ongoing
Act
We fix what your site controls, then go and earn the mentions that actually move the answer.
Monthly
Net
Every month you see what moved because of us, with your market’s own movement taken out.
Every engagement starts with the same free measurement.
We measure it, tell you which of the three causes is keeping you out of the answer, and hand you the report. Nothing about it commits you to the prices below.
Two ways we get you there.
Core
AED 6,500per month · plus AED 3,500 one time setup feeOwn the market you’re already in.
- Tracked across all six AI engines
- 2 earned citation placements a month
- Monthly reporting on mention rate and share of voice
Growth
AED 12,000per month · plus AED 3,500 one time setup feeTake the ground you don’t hold yet.
- Up to three categories or service lines
- English and Arabic, UAE-wide
- 4 earned citation placements a month
Six-month initial term with a 90-day review — if citation share hasn’t moved against your baseline by day 90, you can end the engagement. Rolling monthly thereafter. Prices exclude VAT.
Providing everything you need to grow through AI Search.
One question. Six different answers. Across six engines. Different companies named each time, built from different sources. Pick a sector and see.
Dubai The city goes in every question here. Nobody hires a law firm in a country they aren’t operating in.
| Prompt | Intent | ChatGPT | Claude | Perplexity | Gemini | Google AIO | Copilot | Named |
|---|---|---|---|---|---|---|---|---|
| Best employment lawyers in Dubai for expat contract disputes | Choosing | CitedLegal 500 profile | Absent | Partialnamed, unranked | Absent | Absent | PartialBing web result | 3/6 |
| How much does a DIFC employment tribunal claim cost | Pricing | Absent | Partialown fee guide | Citedown fee guide | Absent | Partiallocal pack | Partialtrade press | 4/6 |
| Al Tamimi vs Hadef & Partners for corporate work | Comparing | Absent | Absent | Partialcompetitor page | Absent | Absent | Absent | 1/6 |
| Which Dubai law firms handle free zone company setup | Discovering | Citedtrade press | Citedtrade press | Citeddirectory | Absent | Partialmaps only | Partialreview platform | 5/6 |
No market No city on purpose. Nobody looks for project software near them, and adding a location would give us a local-services answer instead of the one buyers actually see.
| Prompt | Intent | ChatGPT | Claude | Perplexity | Gemini | Google AIO | Copilot | Named |
|---|---|---|---|---|---|---|---|---|
| Best HR software for a 200-person company | Choosing | CitedG2 category page | CitedG2 category page | Partiallisted seventh | Absent | Absent | Absent | 3/6 |
| Alternatives to BambooHR with payroll built in | Comparing | Absent | Partialcompetitor page | Citedown comparison page | Absent | Partiallisted sixth | Partialcompetitor page | 4/6 |
| How much does Deel cost per employee per month | Pricing | Citedown pricing page | Absent | Citedown pricing page | Partialno figure given | Absent | PartialBing web result | 4/6 |
| Is Rippling or Gusto better for a US-UK team | Comparing | Absent | Absent | Absent | Absent | Absent | Absent | 0/6 |
UAE People want somewhere they can get to, so location matters. Answers here lean heavily on review platforms, not on the clinics’ own sites.
| Prompt | Intent | ChatGPT | Claude | Perplexity | Gemini | Google AIO | Copilot | Named |
|---|---|---|---|---|---|---|---|---|
| Best clinic for lip filler in Dubai Marina | Choosing | CitedGoogle reviews | Absent | Partialnamed, unranked | Citedmaps listing | Citedlocal pack | Citeddirectory listing | 5/6 |
| How much is Botox in Abu Dhabi per unit | Pricing | Absent | Absent | Partialrange only | Absent | Partialrange only | Partialcompetitor page | 3/6 |
| DHA licensed aesthetic doctors for skin boosters | Checking | PartialDHA register | CitedDHA register | Absent | Absent | Absent | Partialtrade press | 3/6 |
| Which UAE clinics do Morpheus8 with good reviews | Discovering | Citedaggregator | Partialaggregator | Citedaggregator | Absent | Partialmaps only | Absent | 4/6 |
UK Travel is where AI answers took hold first. Booking aggregators supply most of the sources.
| Prompt | Intent | ChatGPT | Claude | Perplexity | Gemini | Google AIO | Copilot | Named |
|---|---|---|---|---|---|---|---|---|
| Best boutique hotels in the Cotswolds for a weekend | Choosing | CitedCondé Nast list | CitedCondé Nast list | PartialBooking.com | Absent | Partialmaps only | Partialtrade press | 5/6 |
| How much is a room at a Lake District spa hotel in October | Pricing | Absent | Partialno figure given | CitedBooking.com | Absent | Absent | Absent | 2/6 |
| Dog friendly country house hotels near Bath | Discovering | Partialaggregator | Absent | Citedaggregator | Citedmaps listing | Citedlocal pack | PartialBing web result | 5/6 |
| Is The Pig or Lime Wood better for a special occasion | Comparing | Citedtrade press | Absent | Partialforum thread | Absent | Absent | Partialreview platform | 3/6 |
UK Long, specific, technical questions. Exactly the sort that tends to produce an AI summary instead of a list of links.
| Prompt | Intent | ChatGPT | Claude | Perplexity | Gemini | Google AIO | Copilot | Named |
|---|---|---|---|---|---|---|---|---|
| UK suppliers of stainless steel pressure vessels to PED standard | Discovering | Partialtrade directory | Absent | Citedtrade directory | Absent | Absent | Absent | 2/6 |
| Lead time for custom CNC machined aluminium parts in the UK | Checking | Absent | Partialno figure given | Partialsupplier blog | Absent | Absent | Absent | 2/6 |
| Cost per unit for injection moulding a 5,000 run | Pricing | Citedsupplier guide | Citedsupplier guide | Absent | Absent | Partialrange only | Partialdirectory listing | 4/6 |
| Best ISO 9001 certified contract manufacturers in the Midlands | Choosing | Absent | Absent | Partialdirectory | Absent | Partialmaps only | Partialreview platform | 3/6 |
US League tables and reference sites supply nearly all of the answers in this category.
| Prompt | Intent | ChatGPT | Claude | Perplexity | Gemini | Google AIO | Copilot | Named |
|---|---|---|---|---|---|---|---|---|
| Best US universities for an online MBA while working | Choosing | CitedUS News ranking | CitedUS News ranking | CitedUS News ranking | Partialnamed, unranked | Partialranking snippet | Partialtrade press | 6/6 |
| Tuition for a part-time masters in data science in California | Pricing | Partialown fees page | Absent | Citedown fees page | Absent | Absent | Partialtrade press | 3/6 |
| Which US business schools accept GMAT waivers | Checking | Absent | Partialforum thread | Partialforum thread | Absent | Absent | Absent | 2/6 |
| NYU Stern vs Columbia for finance careers | Comparing | CitedPoets&Quants | CitedPoets&Quants | Absent | Absent | Absent | Absent | 2/6 |
Dubai Stock and prices change every week, so answers go stale fast. Worth re-measuring more often than most.
| Prompt | Intent | ChatGPT | Claude | Perplexity | Gemini | Google AIO | Copilot | Named |
|---|---|---|---|---|---|---|---|---|
| Where to buy a used Range Rover in Dubai with warranty | Choosing | CitedDubizzle | Absent | CitedDubizzle | Partialmaps listing | Partiallocal pack | Absent | 4/6 |
| How much is a 2022 Toyota Land Cruiser in the UAE | Pricing | Partialrange only | Absent | Citedclassifieds | Absent | Partialrange only | Partialtrade press | 4/6 |
| Best dealership for EV servicing in Dubai | Discovering | Absent | Absent | Partialforum thread | Absent | Absent | Absent | 1/6 |
| Al-Futtaim vs AGMC for BMW aftersales | Comparing | Absent | Partialforum thread | Absent | Absent | Absent | Absent | 1/6 |
The prompts are real. Every status beside them is invented to show the format — none is a finding about a named brand. A real report carries the verbatim prompt set, the market, the date, and the number of runs behind every cell.
We publish what we measure
Method attached to every piece, so you can check it or run it yourself instead of taking our word for it.
Ask three AI engines who's best in Dubai: the overlap is low, not zero
Across seven Dubai categories, ChatGPT, Perplexity and Gemini named 147 businesses and 10 appeared on all three. The same engine asked twice also returned different lists below first place.
The Dubai companies writing the articles AI quotes about them
A 44-answer test in Dubai found companies' own 'best of' articles still ground Perplexity's answers but not ChatGPT's, and that self-published list positions are lost to competitors running the same play.
Gemini isn't answering your question. It's routing you into Google.
A 44-answer test of ChatGPT, Perplexity, Gemini and Google Search in Dubai found Gemini routes answers into Google's own feeds, which feed depends on the category, and Google's AI Overview already covers four of seven categories.
What our clients say
The measurement is the product, so the thing worth hearing is whether it changed how they see their own category.
We had no idea we were invisible in ChatGPT until the first report landed. It named three competitors and not us, on the exact question our buyers ask.
They told us in week two that one of our categories was not worth the retainer yet. That is when I started trusting the rest of it.
The part that convinced me was the control set. They showed the questions they had not touched moving differently to the ones they had.
Every number in the monthly report traces back to a run we can see. No score on its own, no dashboard we have to take on faith.
Our SEO agency could not explain why we were missing from AI answers. This was the first time anyone showed us the actual sources the answers were built from.
Getting mentioned on the sites the models actually cite was slower than we wanted and worth more than everything else combined.
Questions people ask us
What is answer engine optimisation?
Getting your brand named and recommended inside the answers AI tools give. ChatGPT, Claude, Perplexity, Gemini, Google’s AI Overviews, Copilot. A search engine hands your buyer a list of options. An answer engine hands them a decision.
How is this different from SEO?
Ranking third on Google still gets you seen. Coming third in an AI’s judgement usually means it doesn’t mention you at all. The work differs too. SEO is mostly about your own site. AEO is mostly about whether the AI knows who you are, and whether the sources it trusts talk about you.
Does our SEO still matter?
Yes, and we wouldn’t tell you to drop it. Good search fundamentals help an AI find you and trust you, and plenty of buyers still use the ordinary results page. The problem is that a top ranking stops earning when an answer appears above it and nobody scrolls. Treat this as something you add to SEO, not something you swap it for.
Is this the same as GEO, LLMO or AI SEO?
Broadly, yes. The field is new and nobody has settled on a name. GEO, LLMO, AI SEO and AEO all describe the same problem. We say AEO because the thing you’re trying to get into is the answer.
Is it too early to bother with this?
It depends on your category, and that’s worth finding out before you spend anything. In some sectors buyers are already choosing suppliers this way. In others it hasn’t arrived yet. The free report will tell you which one you’re in, and if the answer is “not yet”, we’ll say so.
Which engines do you measure?
ChatGPT, Claude, Perplexity, Gemini, Google’s AI Overviews and Copilot, each reported on its own. They disagree with each other far more than people expect, so averaging them into one score hides the part you actually need.
Find out what AI Search is telling your buyers right now.
Your category across all six engines. Who gets named, in what order, and where each answer came from. It is a top-level read, it is free, and there is no obligation attached to it.
Get your free visibility report
We’ll walk you through it on a 15-minute call. You keep the report either way.